Sofiane SEhilI

Parisian bike courier by day, ultra-endurance cyclist by night, Sofiane lives for the adventure. He first caught our eye when winning the 2020 Atlas Mountain Race in one of our Blok jerseys. Since then, we have struck up an exciting partnership with the hugely-popular bike-packer.

Renowned for his ability to keep turning the pedals on little or no sleep, Sofiane had already won the Italy Divide, Inca Divide and finished third in the Tour Divide. He went on to add the French Divide to his palmarès – clocking a record-breaking time in the process.

Runner-up spots in the Hope 1000, Three Peaks Bike Race and Two Volcano Sprint also came between lockdowns as Sofiane took every opportunity 2020 offered. And that will be his modus operandi again in 2021, once he’s recovered from a broken leg suffered while cycling in Paris.

Anyone who follows Sofiane on Instagram will be aware of his passion for singing his way through the lonely miles of long-distance cycle races. But behind the tunes lies a fiercely competitive athlete with a hunger to succeed and break new barriers.